Data = Gold: Why Web Scraping is Your Secret Weapon for Message Personalization 🏆

Here's the truth: Data is EVERYTHING when it comes to email, LinkedIn, and video personalization.

And if you want to stay ahead in the GTM game, web scraping is about to become one of your most valuable skills! 🚀

Why Unique Data Wins Every Time

The harder your data is to find, the better your results will be. Why? Because your competitors don't have it! 💎

When you're scraping at scale, accuracy is non-negotiable. Bad data = bad outreach = spam folder city.

Your Scraping Arsenal in Clay 🛠️

You've got options:

✅ Connect external scrapers (like Apify actors)

✅ Build custom scrapers (we've done this for Google Maps & Product Hunt)

✅ Use built-in AI models in Clay (Claygent, ChatGPT, Claude)

The AI Model Showdown: Real Results 📊

I ran an experiment scraping company domains to see which AI model performs best:

🥇 Claygent: Most expensive, but delivered the cleanest, most accurate results

🥈 Claude 3 Haiku: Found most info but needed clearer formatting (could've used a pricier model)

🥉 ChatGPT 4o & 4o mini: Surprisingly less efficient than expected

Pro tip: Always run small experiments before scaling to hundreds or thousands of rows. Your wallet will thank you! 💰

The bottom line? Different models excel at different tasks - some are better for web scraping, others for data analysis, and others for email writing.

If you’re curious about our scrapers, shoot a message and I’ll show you how we did them, and which other pages where your ICP lives can be scraped.

Remember: Choose Vibes instead of stress, and watch your Sales grow!

Until next time,

Santiago 😎